My new 4-year long research project Rumour Mining (2020-2023), financed by Riksbankens Jubileumsfond, concerns the anti-vaccination movement. The growing vaccination hesitancy characterized by extensive rumouring on the internet, constitutes the empirical focus. The project also has a method developing purpose in examining how quantitaive (language technology) and qulitative (ethnographic) methods can be combined to an effective tool for exploring how rumours are established, emitted and circulated on the internet.
Since 2009 I have been employed as Senior Lecturer in Media and Communication Studies and Journalism, and became Head of Department July 2016. I am a trained ethnographer with a theoretical interest in phenomenology. For many years I have studied mediated scandals with focus on the emotions these moral moments of drama arouse, both in the individual and in society. I am also a trained journalist, and have worked for the Swedish Public Service Radio and Television.